Lucas Oil is now the official oil of the Dallas Cowboys in multi-year partnership
“The Dallas Cowboys organization is one of the most renowned and influential sports teams in the world, and we are delighted to announce this powerful partnership,” said Katie lucas, Vice President of Strategy and Philanthropy, Lucas Oil. “We look forward to our expanded presence in the NFL with the addition of the Dallas Cowboys to our dynamic partnership with the Indianapolis Colts and of course, Lucas Oil Stadium. The Dallas Cowboys and Lucas Oil share common values - family, community and commitment to excellence – values that mean making an impact on and off the pitch. “
In addition to special game day activations at AT&T Stadium, Lucas Oil will be integrated into the team’s TV, radio and online coverage, all of Cowboy’s social media channels, and will be included in digital features appearing on the team’s website and on the personalized mobile. application.
The partnership also includes a presence of Lucas Oil at The Star and Ford Center at Frisco, Texas. The Star is a 91-acre campus with 1 million square feet of office space, state-of-the-art medical facilities, luxury apartments, a 5-star hotel and is home to the Dallas Cowboys world headquarters. More … than 1.9M people visit the Star and the Ford Center every year.
“Lucas Oil is a great organization known for making the best automotive products in the world, which is why we are incredibly excited about this partnership,” said Jerry Jones Jr., executive vice president of the Dallas Cowboys. “They share the same quest for excellence as the entire Dallas Cowboys organization, and we are proud to partner with Lucas Oil to deliver a unique experience to our visitors, viewers and fans throughout the 2021 season and beyond. of the.”
As part of this partnership, Lucas Oil is working closely with the Cowboys organization on driving several different philanthropic projects over the next five years. Both organizations have a long history of giving back to their communities and will team up for several future projects and initiatives.
For more information or to schedule a management interview, please contact [email protected].
About Lucas Oil
Founded in 1989 by Forrest and Charlotte Lucas, Lucas Oil Products was created with the simple philosophy of producing only the best line of lubricants and additives available anywhere. Today it encompasses the most diverse product line in the automotive, powersports, marine, industrial, outdoor and powersports markets, many of which were created by Forrest lucas himself. In total, the company has more than 300 premium products, representing the widest variety of products on the shelf of any oil company in the world. United States with a distribution network in 48 different countries. For more information, please visit www.LucasOil.com.
Contact: Lucas Oil Corporate Communications
SOURCE Lucas Oil Products Inc.